The St. Regis Florence
Florence, Toscana, Italy · Marriott STARS · 2026 benefits

Situated in central Florence, the iconic Grand Hotel Florence had been the preferred stop of seasoned travelers since the 18th Century. After a complete renovation, the Grand Hotel of Florence re-opened as The St. Regis Florence in May 2011. Located in a sumptuous palace in the heart of the city, this landmark hotel has been brought back to its historical grandeur and artistic heritage and re-emerges as a St. Regis® brand flagship offering a new dimension in Luxury for the region. The St. Regis Florence features 80 luxuriously appointed guest rooms and 19 suites, including a spectacular designer suite by Bottega Veneta. Reflecting Florence’s rich artistic heritage, all the hotel’s guest…
The St. Regis Florence, a 15th-century palazzo set along the banks of the Arno River, has inspired royalty, tastemakers, and the cultural élite. You’ll be writing tributes to its modern take on Renaissance-era elegance with design décors, colorful brocades, custom frescoes, and crystal chandeliers. Book a romantic river-view room facing the Ponte Vecchio, the oldest of Florence’s bridges. The hotel’s legendary service includes St. Regis butlers and the city’s most savvy concierges. Chef Gentian Shehi elevates Tuscan gastronomic culture to the highest degree at Winter Garden Restaurant.
What you get booking it through us (2026 benefits)
- Upgrade on arrival, subject to availability
- Daily Buffet breakfast for up to two guests per bedroom, served in the restaurant
- $100 USD equivalent Food & Beverage credit to be utilized during stay (not combinable, not valid on room rate, no cash value if not redeemed in full)
- Early check-in / Late check-out, subject to availability
These are the Marriott STARS benefits on file for this property, on top of the hotel's own best flexible rate — not a discount and not a package. How the benefit stack compares to booking direct.
Current offers
- Hotel Credit offer — through 2026-12-31 · Book one of our luxurious rooms for 3 nights or more and enjoy an extra 100$ hotel credit per stay. Offer subject to availability. Black out date may apply.
- Suite offer — through 2026-12-31 · Book one of our unique Junior Suites or Suites for 2 nights or more and enjoy an extra 100$ hotel credit per stay. Offer subject to availability. Black out date may apply.
- Stay 4, Pay 3 — through 2026-12-31 · Stay a minimum of 4 nights and enjoy one night complimentary. Offer subject to availability. Black out date may apply.
In the know
Learn how to open a bottle of Champagne with a saber – an absolute must for any sybarite! –Linda Barber Nelson, British Columbia
The property, in facts
| Where | Piazza Ognissanti, 1, Florence, Toscana, Italy |
|---|---|
| Category | City Hotel |
| Property type | Hotel or Resort |
| Brand | St. Regis |
| Hotel group | Luxury Group at Marriott International |
| Rooms | 99 |
| Room types | 10 |
| Nearest airport | Peretola (FLR) · 3 miles |
| Advisor programme | Marriott STARS |
| Style | Sophisticated |
| Known for | City Life, Landmarks, Local Immersion |
Rooms and suites
- Royal Suite — Interspersed with hand-decorated wooden columns, art and one-of-a-kind antiques, each of the Royal Suite's 84-square meters offers enjoyment and intrigue. The…
- Presidential Suite — The art of Renaissance and the art of hospitality combined in a masterpiece of exclusive living.The 200-square meter Presidential Suite located in the…
- Grand Deluxe Suite Arno River View — A refined atmosphere pervades the 94-square meter Grand Deluxe Suites. Furnished with exceptional reproductions of 16th-century originals, each is singularly…
- Contemporary Luxury Suite — A unique design in a unique setting A large furnished balcony allows seductive views of the timeless Arno River for guests of the Contemporary Luxury Suite.…
- Junior Suite — Regal color motifs and antique furniture reminiscent of Florentine nobility give the 50-square meter Junior Suites incomparable grandeur. Wall frescos and…
- Junior Suite Arno River View — Regal color motifs and antique furniture reminiscent of Florentine nobility give the 50-square meter Junior Suites incomparable grandeur. Wall frescos and…
In the room
Non-Smoking
What advisors say
100% of the 27 Virtuoso advisors who have filed a review of this property recommend it. Those reviews are collected by Virtuoso from advisors who have stayed, not by us and not from the public.
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